Our destinations


A land of contrasting landscapes – where the awe-inspiring dunes and rich oases are complemented by the iconic skyline that features some of the world’s most cutting-edge architectural wonders. Having transformed itself into one of the world’s most progressive, and sophisticated places to visit, there is no destination that is quite as exciting as the UAE  especially when it comes to creating MICE programs.

Visa-free travel for over 60 nationalities

Year-round sunshine; Peak travel during November to April

Ranked among the safest countries in the world



Sixty years ago Dubai was little more than a village. Pearling and fishing propped up the economy and around 25,000 called it home. Today over 3 million people from 200 nations reside here, making it one of the most global and cosmopolitan business hubs in the world.

Dubai is deeply invested in growing its tourism sector, which means every year, something new and exciting is unveiled within this vibrant city of modern wonders, which adds to our capabilities of creating a MICE program that is truly remarkable.

With over 400 hotels and resorts that range between 4 and 5 stars, Dubai is chock full of world-class venues that are ideal for hosting meetings, conferences and much more. A range of possibilities exists for MICE programs, from private events on a luxurious yacht, outdoor terraces, landscaped gardens, and private beaches, to large-scale events in grand ballrooms and convention centres.

Abu Dhabi


Cultural heritage figures prominently in Abu Dhabi’s tourism drive. Combining its deep local history with international influences, it has created an intriguing mix of the old and the new. Through its architectural wonders like the world-famous Sheikh Zayed Grand Mosque, historic sites like Al Ain and world-renowned establishments like the Louvre Abu Dhabi, the capital tells the story of people—not just of the UAE, but of Arabia and the world. 

Highly competitive, creative and world-class business, tourism and meeting facilities have positioned Abu Dhabi as the ideal destination for large-scale international conventions and events. The city is also home to a fantastic array of state-of-the-art buildings and facilities, and a range of unique venue options that cater to those who are looking to create experiences with a difference.

Ras Al Khaimah


Making the most of its majestic mountains, Ras Al Khaimah has been earmarked as the adventure hub of the Middle East. Determined to create the most exciting travel escapades, the emirate has transformed Jebel Jais, the UAE’s highest mountain, into a bucket-list destination, and is home to the world’s longest zipline which earned a Guinness World Record certification.

More recently the city is leading the way for corporate events and incentive travel, as it houses a plethora of inimitable event spaces and unique experiences.